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Archive for May, 2011

Well Timed Marketing by CrowdCut? Marketing and Selling Around Tragedy.

Considering the events that transpired yesterday, I found the CrowdCut email I received interesting. Is the timing intentional or lucky? See the deals for today below. I did see some tweets with reports of contractors, insurance people and remodelers posting signs on every house to gain new customers throughout North Minneapolis. Some would call that aggressive. One used the term “vultures.” Others consider it opportunistic. There’s a need and someone can satisfy that need. It would be mutually beneficial.

What are your thoughts on marketing and selling around tragedy?

Update: CrowdCut just tweeted me and said the six deals shown in the screen shot were planed two weeks in advance. Just a coincidence. 

~J

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